The company's purpose is the production, design, purchase, sale, trade, import, export, and logistics of footwear, clothing, and accessories and/or similar products, with or without brands. To carry out all commercial, industrial, financial, or other activities that are related to the company's purpose, including: production management, brand management, patents, designs, and intellectual property in general, communication management (traditional and multimedia), event organization, market analysis and research, commercial development in all its forms, project coordination and direction, technical consulting, and other similar activities. To participate in other companies or enterprises with the possibility of performing typical holding company functions, including the direction and coordination of subsidiaries and the management of participations. All the aforementioned activities may be carried out directly or on behalf of third parties, and may be entrusted to third parties or carried out through electronic or technological platforms. The company may provide consulting services in all the aforementioned fields. The company may acquire, own, sell, and lease real estate; for real estate in Switzerland, only in accordance with Swiss law.