The core activity of UPSET is the creation of designs and branding solutions, particularly in the field of creative visual design, including typography (fonts).
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Brand strategy & positioning, identity, vision/mission and purpose for cultural institutions, independent brands and individuals.
Branding / Corporate Identity
Branding, corporate identity, visual identity and identity systems for cultural institutions and independent brands; including visual identities and brand-related design.
Editorial & Book Design
Editorial & book design, publishing and editorial production for magazines, books and other editorial formats.
Digital Design / UX/UI
Digital design, UX/UI and digital design for websites and other screen-based applications; often combined with development.
Web Development
Web development and technical implementation of digital projects, often together with digital design, branding and type design.
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