The company's purpose is to provide all services in the field of marketing and management (business administration), including but not limited to consulting, market research, marketing data analysis, creation and management of communication and public relations campaigns, digital marketing services, coaching, commercial prospecting, etc. It may engage in any activity directly or indirectly related to its purpose, in Switzerland and abroad. To this end, the company may carry out, directly or indirectly, all commercial and financial operations, in Switzerland and abroad, and participate, directly or indirectly, in any enterprises related to its corporate purpose in Switzerland and abroad, with the exception of operations prohibited by the Federal Law on the Acquisition of Real Estate by Persons Abroad (LFAIE). It may establish branches in Switzerland and abroad. It may grant loans or guarantees to partners or third parties, if this serves its interests.