Verein 360 Grad Outdoor - Lebens- & Erlebnisraum Inneres Mattertal

The 360 Grad Outdoor - Lebens- & Erlebnisraum Inneres Mattertal association is a coalition of tourism and economic policy partners, as well as outdoor-oriented organizations and companies, aiming to develop the living and experience space in the Inner Mattertal based on 360° outdoor activities. The focus is on bundling forces, knowledge transfer, product development, interest representation, and demand promotion of the overall destination. The association's goal is to strengthen the attractiveness of the Randa - Täsch corridor, just outside the top destination Zermatt, by creating new tourist attractions across destinations, creating 365 days of work, and positioning the Zermatt - Matterhorn destination as the leading sustainable year-round outdoor experience destination.