The company's purpose is to provide cosmetic services for men, in particular hair cutting, washing, blow-drying and coloring, as well as shaving and eyebrow plucking. The company may conduct any further commercial, financial or other business that is directly or indirectly related to the company's purpose or is suitable for promoting it. Furthermore, the company may establish branches and subsidiaries in Switzerland and abroad, acquire, hold, manage and sell participations in domestic and foreign companies, as well as acquire, rent or lease, hold, encumber and sell real estate in Switzerland and abroad. It may also provide financing for its own account or for third-party account, enter into guarantees and sureties for subsidiaries and third parties, and provide additional services for affiliated companies.