The company's purpose is to trade in flowers, plants, gift, interior and decorative items, cut flowers and home accessories, as well as to provide services in the field of flowers, plants, gifts and decorations. Operation and management of flower shops, trade and brokerage of goods of all kinds, as well as provision of services and maintenance work in this business area. Flower shop with delivery service from flower service providers, creation of decorations, wedding and funeral decorations, everyday floristry and execution of special orders as well as contract floristry. Processing and sale of plants, cut flowers, potted plants and gift and decorative items; provision of decoration services for events. The company may participate in other companies in Switzerland and abroad, acquire, hold, manage and sell real estate, intellectual property rights and assets, as well as establish branches and subsidiaries in Switzerland and abroad. Furthermore, the company may conduct all business that is suitable to promote the development of the company and achieve the company's purpose or lies directly and indirectly within its purpose.