The company aims to provide services of all kinds, develop products, provide consulting and brokerage services in the fields of advertising, communication, computer science and intellectual property. The company also aims to trade in goods and products of all kinds, in particular in the automotive sector. The company can acquire, encumber, sell and manage real estate in Switzerland and abroad. The company can establish branches and subsidiaries in Switzerland and abroad and participate in other companies in Switzerland and abroad, as well as conduct all business that is directly or indirectly related to its purpose. It can also provide financing for its own account or for the account of third parties, as well as provide guarantees and sureties for subsidiaries and third parties.