The company's purpose is to provide services in the areas of marketing and design (in particular online marketing, web design, performance marketing and influencer marketing), public relations and communication, operate an indoor playground, and trade in goods of all kinds. The company may establish branches and subsidiaries in Switzerland and abroad, participate in other companies in Switzerland and abroad, and conduct all business that is directly or indirectly related to its purpose. The company may acquire, encumber, sell and manage real estate in Switzerland and abroad. It may also provide financing for its own account or for the account of third parties, as well as provide guarantees and sureties for subsidiaries and third parties.