The core activity of ALMA UK is to promote education, health, environmental protection, human rights, and sustainable development through various activities such as: conducting educational courses, seminars, workshops, and international conferences; organizing overseas trips for philanthropic and educational purposes; publishing magazines and books that promote values of development and positive journalism; recognizing and promoting achievements through awards and certificates; and supporting socio-economic development of people worldwide. The company focuses on promoting humanity and positive values, working with a global presence in various countries.