The organization, promotion, consulting and accompaniment of trips and safaris worldwide, particularly in Africa, the purchase and sale of travel packages to Swiss, European and global clients, the acquisition, rental, development and management of hotel facilities, tourist villages such as safari camps, lodges, bungalows, villas, hotels and other tourist facilities, the marketing in Switzerland and abroad of typical, ethnic and local products such as handicrafts, antiques, clothing and technical equipment for travel and safaris as well as any product related to the social purpose; the buying and selling and renting of means of transportation including boats and aircraft; the creation, acquisition, management and sale of brands and other intangible rights in the tourism sector; the assumption of mandates and representations for any activity related to the purpose; the buying and selling of real estate in Switzerland and abroad. The Company may establish branches and subsidiaries, acquire and sell participations in other companies as well as carry out all commercial, financial or other activities that are directly or indirectly related to the purpose.