The company's purpose is to provide services in the areas of software operation, sentiment analysis, semantic internet search engine technology, innovative search technology for market research, PR monitoring, media resonance and financial market analysis, as well as the purchase, distribution and storage of raw data and refined data. It aims to capture, analyze and utilize data in these areas, as well as trade in related products. The company may establish branches and subsidiaries in Switzerland and abroad, participate in other companies in Switzerland and abroad, and conduct all business that is directly or indirectly related to its purpose. The company may acquire, encumber, sell and manage real estate in Switzerland and abroad. It may also provide financing for its own account or for the account of third parties, as well as grant guarantees and sureties for subsidiaries and third parties.