The purpose of the company shall be as follows: the trade, sale, technical and commercial consulting of wines, spirits and food in general, both in Switzerland and abroad, as well as any other activity resulting therefrom. The company may also trade in movable goods of various kinds and organize events related to the purpose. The purchase, sale, rental, direct or indirect management of any agricultural and viticultural activity. The company may participate in related companies, acquire or establish companies of the same kind, as well as initiate retail and online sales activities and conclude all contracts that are suitable to promote the social purpose and are related to the achievement of the same purpose.