The company aims to provide services in the fields of personnel consulting, personnel placement and beauty, international trade in and creation of art, pictures, graphics, books, flags, textiles, clothing, musical instruments, art and real hair, hair care products and devices. It is authorized to carry out all transactions and measures that appear necessary or useful for achieving the company's purpose. International support, donations and promotion of Christians or Christian institutions living in persecution or poverty in cooperation with aid organizations. The company can establish branches and subsidiaries in Switzerland and abroad, found other companies and participate in other companies in Switzerland and abroad, as well as conduct all business that is directly or indirectly related to its purpose. The company can acquire, encumber, sell and manage real estate in Switzerland and abroad. It can also provide financing for its own account or for third-party account, as well as grant guarantees and warranties for subsidiaries and third parties, conclude company agreements and enter into interest groups.