The company's purpose is to provide marketing consulting services: consulting, guidance and practical support in matters of sales strategy and distribution for companies or other organizations. In particular, mandates for consulting in sales management have one or more of the following tasks: analysis and formulation of a sales strategy; formulation of programs regarding customer service, pricing, advertising and distribution channels; sales management and training of sales staff; organization of distribution channels (distribution through wholesalers or retailers, mail order, franchisees), packaging design and other issues related to the distribution strategy of an organization and its implementation. The company may establish branches and subsidiaries in Switzerland and abroad and participate in other companies in Switzerland and abroad, as well as conduct all business that is directly or indirectly related to its purpose. The company may acquire, encumber, sell and manage real estate in Switzerland and abroad. It may also provide financing for its own account or for the account of third parties, as well as provide guarantees and sureties for subsidiaries and third parties.