The core activity of FLUENT encompasses four main areas: 1. **Trading**: Trading of goods and services, particularly in emerging markets. 2. **Advisory**: Strategic and financial consulting for companies and entrepreneurs. 3. **ESG (Environmental, Social, Governance)**: Promotion, implementation, and financing of projects with a positive impact on the environment, society, and corporate governance. 4. **Ventures**: Support for start-ups and companies in scaling and developing their businesses. The company thus offers a combination of trading, consulting, sustainable projects, and support for start-ups, with a focus on emerging markets and a global reach.