The company aims to carry out repairs on vehicles, bicycles, e-bikes, and other means of transport, as well as the development and production of bicycles and bicycle components. Furthermore, the company aims to trade in goods of all kinds, in particular bicycles, bicycle accessories, sports articles, and sports clothing. The company may establish branches in Switzerland and abroad, participate in other domestic and foreign enterprises, acquire or merge with similar or related companies, and enter into any transactions and conclude any contracts that are suitable for promoting the purpose of the company or are directly or indirectly related thereto. It may acquire, manage, encumber, and dispose of real estate, intellectual property rights, and licenses of all kinds.