The core activity of Gruensee Strategies AG is management consulting, particularly the development of strategies and innovations for companies, mainly in the Fast Moving Consumer Goods (FMCG), production and trade sectors. This includes, among other things: Vision development and strategy creation, innovation and concept development, executive coaching and lectures/workshops, market, company and offer analyses, product concepts and service strategies, cost and process management. The company supports its customers in developing long-term strategies and implementing change processes.