The core activity of icare sales & services Dialogmarketing AG is the provision of services in the area of customer contact and dialogue marketing. Specifically, this includes: Inbound call center services: customer care throughout the entire lifecycle, including service, complaints, and orders. Outbound call center services: sales, customer acquisition, customer loyalty, and reactivation. Backoffice services: support for administrative tasks and processes. Social media and online contact services: customer care via social media and online channels. Training and education: offering training and education for employees and customers. The company positions itself as a communication service provider that puts people at the center and offers individual solutions for customers.