The development, production, purchase, distribution and sale worldwide of articles of all kinds, in particular clothing. The creation, acquisition, development and protection of: brands, patents, know-how, exclusive and non-exclusive rights to tangible and intangible assets, as well as the exploitation, commercialization and granting of licenses to third parties for the use of the same. The provision of consulting services of all kinds, limited to companies and individuals connected to it. The purchase, holding, management, administration and disposal of corporate participations and movable and immovable assets of its own and of the group. The company may also carry out any other commercial, financial or other activity that is useful for achieving and promoting its social purpose.