The company's purpose is to provide consulting, project work and interim management, particularly in the areas of corporate management, brand building, and digital transformation, as well as the development, manufacture and distribution of digital and real products. The company may grant loans or other financing to affiliated companies and provide collateral of all kinds for its liabilities, including by way of pledges or security assignments and transfers of the company's assets, or by way of guarantees of any kind, whether against payment or not. The company may establish branches and subsidiaries in Switzerland and abroad and acquire, hold, sell or finance any type of business. The company may acquire, hold and sell real estate. The company may engage in all commercial activities that are directly or indirectly related to the purpose of the company and take all measures that appear to be suitable for promoting the company's purpose or are related to it.