The company's purpose is to operate hairdressing and beauty salons, trade in hair care, perfumery and cosmetic products, as well as trade in goods of all kinds. The company can enter into all transactions and conclude contracts that are suitable to promote the purpose of the company. The company can establish branches and subsidiaries in Switzerland and abroad and participate in other companies in Switzerland and abroad. The company can acquire, encumber, sell and manage real estate. It can also provide financing for its own account or for the account of third parties, as well as provide guarantees and sureties for subsidiaries and third parties.