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© 2026 cohaga AG · All Rights Reserved · St. Gallen, Switzerland · Imprint746,904 companies indexed · Last updated: today
DirectoryFinance & InsuranceInvestment companyWillisauMüller Holding AG
Müller Holding AG Logo
Verified· 2 sourcesTrust Score
Summary

About the company

Müller Holding AG is a retail company operating drogerie, perfumery and non-food assortments and providing both physical stores and online shopping. Its assortment includes cosmetics, toys, stationery, multimedia, household goods and photo services.

AI-generated
Presence

Service area

Offering

Products & services

Industry:Investment company
✓ Offered8
Drugstore and perfumery assortment
Drugstore and perfumery assortment with cosmetics, skincare, hair removal, natural cosmetics, women’s and men’s fragrances, and other everyday items.
Toys and leisure goods
Toys including games, puzzles, dolls, model railways, and branded items for children and adults.
Multimedia and media products
Multimedia with films, series, music, vinyl, steelbooks, games, consoles, and accessories.
Household and small electrical appliances
Household range for cooking, baking, ironing, sewing, living, and decorating, plus household goods and small electrical appliances.
Books and stationery assortment
Books, stationery, craft supplies, copy paper, pencils, school supplies, and yarn and needles for handicrafts.
Textiles and hosiery
Textiles and hosiery as a complementary assortment in the online shop and stores.
Natural cosmetics and natural products
Natural cosmetics and natural products with brands such as Weleda, Lavera, and Terra Naturi.
Photo service
Photo products such as photo books, art prints, little prints, matte prints, premium posters, photo sets, photo stickers, and instant photos.
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4.1/5

Müller Holding AG

Trust & reputation

ranQ Trust Score of Müller Holding AG: 4.1 out of 5.0

Trust Score4.1/ 5.0

High

x

Data basis 54% · As of November 2026

Without public customer reviews the score stays capped.

Müller Holding AG has no value in the Reputation area of the ranQ Trust Score because no data is available. The area carries 42% of the weighting and drops out of the calculation for this profile; it does not lower the score, only the reported data basis.
x
CriterionValueWeight
  • Review quality: No data point — the criterion is taken out of the weighting and does not lower the score.—24%
  • Review volume: No data point — the criterion is taken out of the weighting and does not lower the score.—10%
  • Review recency: No data point — the criterion is taken out of the weighting and does not lower the score.—8%
Müller Holding AG scores 82.3 out of 100 points in the Substance area of the ranQ Trust Score. This area carries 28% of the weighting.
x
CriterionValueWeight
  • Establishment: Years since founding or brand launch, logarithmic. The maximum is reached at 15 years.92.512%
  • Company size: The headcount band, researched by ranQ or stated by the company. It is scored in steps rather than by head count, because the data only provides bands.55.07%
Müller Holding AG scores 85.0 out of 100 points in the Identity area of the ranQ Trust Score. This area carries 22% of the weighting.
x
CriterionValueWeight
  • Verification: Official register entry (commercial register with UID or professional-body record, 55 points), confirmed domain (20 points) and confirmed ranQ profile (up to 25 points, depending on completeness).85.022%
Müller Holding AG scores 100.0 out of 100 points in the Visibility area of the ranQ Trust Score. This area carries 8% of the weighting.
x
CriterionValueWeight
  • Website authority: Ahrefs' Domain Rating measures, on a scale of 0 to 100, how strongly a website is linked from other websites. For Swiss SMEs the range up to 40 is typical; the maximum is reached at 35.100.04%
  • Media authority: No data point — the criterion is taken out of the weighting and does not lower the score.—4%
Qualifications+0.00

Müller Holding AG reaches a ranQ Trust Score of 4.1 out of 5.0 — rated «High». No public customer reviews are available for this provider; the rating is based on the remaining criteria. The data basis is 54%, so the score is backed by part of the criteria. As of November 2026.

The Trust Score cannot be bought and is calculated from publicly verifiable data.

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Location

Ettiswilerstrasse 24
6130 Willisau

At a glance

Legal form
Corporation
UID
CHE-198.346.215
Founded
2014 · 12 years
Last commercial register change
May 23, 2014
Employees
1 to 10

Active in 1 of 26 cantons

  • LULucerne
Legal form: Graded by liability and disclosure. The weight is kept small: a sole proprietorship is not a dubious company, it is just liable differently.
100.0
6%
  • Branch offices: Branch offices linked in the commercial register. Having none is normal and costs no points.70.03%
    • Full methodology

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