The company aims to provide services in the areas of management consulting, financial consulting, marketing and communication, in particular strategic planning, organizational development, process optimization, management consulting, investment strategies, financial planning, financial accounting, risk management, controlling, social media marketing, search engine optimization (SEO), content marketing and online advertising. Furthermore, the company aims to plan and organize events, trade fairs and promotional activities. Additionally, the company aims to trade in goods of all kinds. The company may establish branches and subsidiaries in Switzerland and abroad and participate in other companies in Switzerland and abroad, as well as conduct all business that is directly or indirectly related to its purpose. The company may acquire, encumber, sell and manage real estate in Switzerland and abroad. It may also provide financing for its own account or for the account of third parties, as well as provide guarantees and sureties for subsidiaries and third parties.