The company's purpose is to provide services to promote customer orientation for private individuals and companies in the areas of management, marketing, planning, organization and sales. Furthermore, the company can organize events related to these activities. The company can establish branches in Switzerland and abroad, participate in other companies of any kind, take over representations, and enter into all transactions and conclude contracts that may be suitable to promote the purpose of the company, or that are directly or indirectly related to it. It can also enter into loans for its own account or for the account of third parties, as well as guarantee and pledge transactions for affiliated companies and third parties. It can acquire, lease, rent, encumber and sell real estate in Switzerland and abroad. The company can acquire, hold, manage or sell any kind of debt or securities in Switzerland or abroad.