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DirectoryBusiness & Technical ServicesMarket Research InstitutesLuganoPlaymarketing Sagl
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Playmarketing Sagl

Summary

About the company

The core activity of Playmarketing Swiss is the provision of marketing services, in particular: strategic marketing consulting, quantitative and qualitative market research, data-driven strategy development, and project management for marketing initiatives. The company supports customers in developing and implementing marketing strategies based on data and analysis, and offers solutions for the digital transformation of companies.

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Offering

Products & services

Industry:Market Research Institutes
✓ Offered8
Quantitative Market Research
Data-driven market analysis using Mastercard data, with market share and competitor comparisons, customer behaviour, e-commerce performance, geo insights and custom dashboards.
Qualitative Market Research
Qualitative market analysis to better understand target audiences, competitors and market trends as a basis for strategic decisions.
Marketing Project Management
Project management for marketing campaigns, coordination of teams and freelancers, and operational delivery of plans and measures.
Video Marketing Strategy
Video strategies and visual content focused on communication planning, user acquisition and strategically deployed motion content.
Marketing Assessment
Independent marketing assessment with practical consultancy, action plans and coordination of external resources for measurable execution.
Marketing Automation
Automation of marketing processes with management of internal and external teams, using Wrike and Hubspot to streamline workflows.
Marketing Research and Development
R&D for new market opportunities, integrating AI, AR and VR into strategies from concept through market entry.
Agentic AI
AI agents and automation solutions for customer care, marketing, sales, internal search and data analysis, with secure Swiss infrastructure.

Knowledge

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Location

Via Pietro Peri 21b
6900 Lugano
Opening hours
Mon
09:00 - 18:00
Tue
09:00 - 18:00
Wed
09:00 - 18:00
Thu
09:00 - 18:00
Fri
09:00 - 18:00
Sat
Closed
Sun
Closed

At a glance

Legal form
Limited Liability Company
UID
CHE-468.054.726
Founded
2018 · 8 years
Last commercial register change
August 14, 2025
Employees
11 to 20

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