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As a long-time managing director of the Sunstar hotel group, I have gained extensive knowledge and contacts in purchasing that I can contribute to Weinbesorger. As a neo-retiree, I now have time and leisure for research.
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In practice, Privilegio consistently sees the same pattern: many first look for an explanation in taxation, but the largest part of the price difference actually occurs in the supply chain. This is exactly where our wine buyer acts when a wine is otherwise unavailable in Switzerland or only available at a surcharge.
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Active in 22 of 26 cantons · 1 municipality
What we repeatedly notice in practice: many search too broadly at first and expect a large minimum order right away. That is often the wrong entry, because the real hurdle is not the quantity but the clean identification of the wine. The wine broker therefore starts the search with a clear inquiry instead of a rigid catalog mindset.