The company's purpose is to import and trade goods of all kinds, as well as operate webshops, mail-order businesses, and retail stores. Furthermore, it aims to provide consulting and coaching services to private and business customers, as well as offer real estate services. The company may establish branches and subsidiaries in Switzerland and abroad, participate in other companies in Switzerland and abroad, and conduct all business that is directly or indirectly related to its purpose. The company may acquire, encumber, sell, and manage real estate in Switzerland and abroad. It may also provide financing for its own account or for third-party accounts, as well as provide guarantees and sureties for its subsidiaries and third parties.