The company's purpose is the holding and economic exploitation of trademarks, patents, licenses and intellectual property rights, as well as financial participation in other companies, in particular the purchase, sale and management of shares or bonds of foreign companies. The company may also operate on a fiduciary basis exclusively abroad. The company may also engage in the wholesale and retail sale, as well as the repair of watches, jewelry, precious stones, silverware and luxury accessories. The company may also carry out any financial, commercial and real estate operations necessary or useful for the achievement of its purpose, including the assumption of representations, on its own account and on behalf of third parties, in all sectors directly or indirectly connected with the company's purpose.