The core activity of Holstein Switzerland is the breeding and improvement of Holstein cattle, as well as providing services to agriculture and animal breeding, particularly in the areas of: herd book management, artificial insemination and natural breeding, birth announcements, ancestry control, genetic data analysis, prefix allocation for breeding farms, milk performance control, and development of breeding programs (HolsteinVision). The company also offers consulting and support services to farmers and breeders, and has its own organization with various commissions and committees dealing with breeding and animal health issues.