The company's purpose is to operate cafes, restaurants, hotels and any activity in the fields of catering and hospitality. It may create branches in Switzerland and abroad, participate in other companies in Switzerland and abroad, acquire companies with an identical or similar purpose, or merge with such companies, acquire or sell real estate, except for those prohibited by the LFAIE, carry out all mobile, financial or service transactions and conclude all contracts suitable for developing and expanding its purpose or directly or indirectly related to it.