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DirectoryBusiness & Technical ServicesMarket Research InstitutesLütisburgI-M-A-G Schweiz GmbH
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I-M-A-G Schweiz GmbH

Summary

About the company

I-M-A-G Schweiz GmbH conducts media resonance analyses and PR communication impact assessments, providing the PICS (PR‑Integrated‑Controlling‑System) evaluation tool and a range of reporting formats.

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Media resonance analyses
Standardised quantitative and qualitative media resonance analyses for press, radio, television and online media; analysis of clippings, topics, messages, reach and PR metrics.
Reporting formats
Reports as tables, charts and lists; standardised PDF or Excel exports, PowerPoint presentations and interactive media resonance analysis with individual internet access.
Reputation analysis
Detailed analysis of reputation, capturing positive and critical contributions, emotional reputation, functional and social statements, as well as a monthly reputation factor.
Advertising value and ad price equivalent analysis
Calculation of ad price equivalents and advertising values for editorial contributions based on contribution size, tone, target group, messages and other criteria.

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Location

Kirchstrasse 12b
9604 Lütisburg

At a glance

Legal form
Limited Liability Company
UID
CHE-110.498.582
Founded
2004 · 22 years
Last commercial register change
May 19, 2022
Employees
1 to 10

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