The company aims, on the one hand, to provide consulting, support, and training for enterprises on topics related to human-machine interaction, usability (user-friendliness), user experience (user experience), and design thinking. On the other hand, the company aims to conduct usability and user experience testing, create software prototypes, and research users in the defined context of use. The company may establish branches and subsidiaries domestically and abroad and invest in other companies domestically and abroad, as well as conduct all business that is directly or indirectly related to its purpose. The company may acquire, encumber, dispose of, and manage real estate domestically and abroad. It may also arrange financing for its own or third-party account and provide guarantees and sureties for subsidiaries and third parties.