The company's purpose is to provide consulting services to businesses in the field of "leading" prospecting, marketing, and all consulting related to professional prevoyance. It also aims to engage in all activities related to direct and indirect participation in any companies or businesses, in the sense of a holding company. It may acquire, hold, and dispose of all movable and immovable property. However, the company may only hold, directly or indirectly, real estate in Switzerland if it is exclusively for commercial purposes. The company may participate in other businesses and establish branches and subsidiaries, both in Switzerland and abroad. The company may grant loans to its partners and to third parties, act as a guarantor for loans taken out by partners or third parties, guarantee these loans by issuing or pledging mortgage securities or by subscribing to any other commitment, if this is in its interest.