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© 2026 cohaga AG · All Rights Reserved · St. Gallen, Switzerland · Imprint745,937 companies indexed · Last updated: today
DirectoryBusiness & Technical ServicesCall CentersKriensSM Service Marketing AG
SM Service Marketing AG Logo
Verified· 3 sourcesTrust Score
Summary

About the company

The core activity of SM Service Marketing AG is the provision of marketing services for the pharmaceutical industry, particularly for the life science industry. The services include: Call center and appointment scheduling for field service; Targeting and mailing production; E-permission for e-mails and e-voting; Voting systems and rental of telephone operators; Interface support for cloud CRM solutions; Updating and maintenance of address databases for the Swiss healthcare market. The company supports its customers in achieving their goals through targeted outsourcing, enabling them to focus on their core tasks.

AI-generated
Offering

Products & services

Industry:Call Centers
✓ Offered10
Healthcare address database
Up-to-date Swiss healthcare address database with daily updates, address purchase or leasing, a mutation service and ongoing maintenance for life science companies and medical publishers.
XPRIS CRM solution
CRM system for the pharmaceutical and life science industry with address database integration, support in Switzerland, training, updates and cloud-based further development.
Interface & API support
Interface support for integrating address data into cloud-based CRM and ERP solutions, including consulting, development, maintenance and support with updates.
Opt-in management
Opt-in collection for digital communication with physicians via a Swiss call center, including target group definition, project planning and execution.
Appointment setting
Appointment scheduling for field sales with trained Swiss staff, an up-to-date address database and coordinated route planning.
Telemarketing & market research
Telemarketing, customer care, follow-up campaigns, scientific surveys and market analyses for the healthcare and life science industry.
Targeting & territory management
Data-driven targeting, telephone surveys and territory segmentation to optimise field sales, market potential and sales areas.
Postal & fax mailings
Postal mailings, fax campaigns and responder processing including printing, addressing, enveloping, postage, dispatch and returns handling.
DHPC-, RMP- & data privacy mailings
Compliant dispatch processing of DHPC, RMP and data privacy notices to defined recipient groups with up-to-date addresses and documentation.
Prescription & prescriber data
Analysis of prescription and prescriber data to assess specialist groups, number of patients, therapy lines, treatment duration and compliance.
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3.9/5

SM Service Marketing AG

Trust & reputation

ranQ Trust Score of SM Service Marketing AG: 3.9 out of 5.0

Trust Score3.9/ 5.0

High

x

Data basis 96% · As of October 2026

SM Service Marketing AG scores 47.6 out of 100 points in the Reputation area of the ranQ Trust Score. This area carries 42% of the weighting.
x
CriterionValueWeight
  • Review quality: The average rating across all connected sources, smoothed against the industry mean. So 5.0 stars from three reviews do not outrank 4.7 from three hundred.50.024%
  • Review volume: The number of reviews across all sources. The scale is logarithmic: the first reviews count the most, and the maximum is reached at 50 reviews.17.610%
  • Review recency: The age of the most recent review. Two-year-old reviews deliberately sit in the middle, because that is normal for Swiss SMEs. Only after three years without a new voice does the value drop markedly.78.08%
SM Service Marketing AG scores 92.3 out of 100 points in the Substance area of the ranQ Trust Score. This area carries 28% of the weighting.
x
CriterionValueWeight
  • Establishment: Years since founding or brand launch, logarithmic. The maximum is reached at 15 years.100.012%
  • Company size: The headcount band, researched by ranQ or stated by the company. It is scored in steps rather than by head count, because the data only provides bands.82.07%
SM Service Marketing AG scores 85.0 out of 100 points in the Identity area of the ranQ Trust Score. This area carries 22% of the weighting.
x
CriterionValueWeight
  • Verification: Official register entry (commercial register with UID or professional-body record, 55 points), confirmed domain (20 points) and confirmed ranQ profile (up to 25 points, depending on completeness).85.022%
SM Service Marketing AG scores 20.0 out of 100 points in the Visibility area of the ranQ Trust Score. This area carries 8% of the weighting.
x
CriterionValueWeight
  • Website authority: Ahrefs' Domain Rating measures, on a scale of 0 to 100, how strongly a website is linked from other websites. For Swiss SMEs the range up to 40 is typical; the maximum is reached at 35.20.04%
  • Media authority: No data point — the criterion is taken out of the weighting and does not lower the score.—4%
Qualifications+0.00

SM Service Marketing AG reaches a ranQ Trust Score of 3.9 out of 5.0 — rated «High». The rating draws, among other things, on 1.0 out of 5 stars from 1 customer reviews. The data basis is 96%, so the score is backed by part of the criteria. As of October 2026.

The Trust Score cannot be bought and is calculated from publicly verifiable data.

Reviews

Aggregated rating

Aggregated rating
1
of 5

Aggregated from 1 reviews across all connected sources

Sources
GGoogle11
★TrustpilotSoon
PProvenExpertSoon

Further sources are added continuously and factored into the ranQ Rating.

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Location

Industriestrasse 13
6010 Kriens

At a glance

Legal form
Corporation
UID
CHE-107.381.063
Founded
1992 · 34 years
Last commercial register change
April 25, 2018
Employees
21 to 50
Legal form: Graded by liability and disclosure. The weight is kept small: a sole proprietorship is not a dubious company, it is just liable differently.
100.0
6%
  • Branch offices: Branch offices linked in the commercial register. Having none is normal and costs no points.70.03%
    • Full methodology

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