The company's core activity is advising and supporting businesses in the areas of Employer Branding, Recruiting Strategy, Social Media, Advertising, Business Networks, Career Pages, Applicant Management, Business Communication and Workshops/Seminars, with the goal of strengthening the relationships between companies and employees and promoting the company's success through effective Human Capital Management.
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Industry:Recruitment & HR Consulting
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Positioning the employer brand, defining corporate values and culture, selecting suitable channels for internal and external communication, analysis, positioning, implementation and support.
Recruiting strategy
Analyse the recruiting strategy, identify optimisation opportunities, determine suitable channels and media mixes, classify measures such as active sourcing, university marketing and events.
Social media
Evaluate social media use for employer branding and recruiting, select relevant channels, set up career pages, manage content and dialogue, integrate into corporate communications.
Job ad placement
Analyse electronic job ads, optimise texts and layouts, evaluate postings and reach, use professional advertising tools and workflows.
Business networking
Create company profiles on Xing and LinkedIn, include employee profiles, integrate with corporate communications, actively source candidates and network with HR stakeholders.
Career pages
Review and optimise career pages regarding findability, navigation, design, text, images, application forms and application process; integrate into the HR communications strategy.
Candidate management
Review recruitment processes, show optimisation through electronic systems, select suitable tools and coordinate their implementation or lead the project.
Business communications
Review HR communications, analyse text, image, tone of voice and channels, introduce new channels such as blogs, align the communications strategy and accompany implementation.
Workshops and seminars
Workshops and seminars on recruiting strategy, active sourcing, business networking, social media in HR, social recruiting and talent pools; analysis, discussion and project definition.
Special offer: company appearance
Review the company appearance from a candidate's perspective, analyse the visibility of job openings, career page, ads, social media presence and online reputation, create a report.
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