Market Research Institutes in
Zug

MRC Marketing Research & Consulting AG

Since 1997 · 1–10 empl.

The core activity of mrc research & consulting ag is the conduct of market studies, the generation of client insights, the examination of the impact of communication and the accompaniment of user-centered design processes, as well as consulting on the development of innovative products, services and solutions.

Actant AG

Since 1998 · 101–500 empl.

The core activity of Actant is the development and provision of trading solutions for financial institutions, particularly in the area of algorithmic trading and market-making activities on the world's largest derivatives and stock exchanges. The company offers customized and scalable software solutions to institutional clients such as banks, hedge funds, and exchange members to automate and optimize their trading activities.

Service Management Partners AG

Since 2002 · 1–10 empl.

The core activity of Service Management Partners AG is strategy and IT consulting, particularly in the area of digitalization. They support customers in developing and implementing strategies, processes and systems by using mobile applications and software solutions such as ActionCheck to digitalize and optimize processes.

Forrester Switzerland GmbH

Since 2004 · 11–20 empl.

Forrester Switzerland GmbH provides research, consulting, events, and proprietary analytics tools, including offerings such as Forrester Decisions and the AI tool Izola.

Gut Feldarbeit und Forschung

Since 2004 · 1–10 empl.

Gut Feldarbeit und Forschung provides full-service fieldwork and related market research services under the label gff Swiss Research Services. Services include CATI, online and face-to-face interviewing, participant recruitment, survey programming with multimedia support, voice recording of open questions, and data preparation and reporting.

Vencon Research International AG

Since 2011 · 21–50 empl.

Vencon Research International AG is a provider of compensation benchmarking and pay data for the professional services, management and IT consulting sectors. The firm publishes benchmarking reports and surveys on salaries, partner compensation and benefits, and offers HR advisory services including total rewards strategy, job design, career and compensation models, and performance metrics.

Santiment AG

Since 2017 · 51–100 empl.

The company Santiment provides data analysis and interpretation services for the cryptocurrency and blockchain technology sector. The core activity involves collecting, analyzing and interpreting large amounts of information from various sources to derive data-driven insights on cryptocurrencies, blockchain projects, market trends and crowd sentiment. The goal is to support companies and investors in their decision-making processes through in-depth analysis.

Sequentis Health GmbH

Since 2018 · 21–50 empl.

The core activity of Sequentis Health is providing market-oriented consulting services to the pharmaceutical industry. They offer personalized, collaborative and agile partnerships to global pharmaceutical companies to support them in strategic decision-making and to unlock the full potential of their products. Their services include primary market research, consulting and supporting pharmaceutical companies in decision-making to maximize the potential of their products.

MetrixLab Switzerland GmbH

Since 2020 · 1–10 empl.

MetrixLab Switzerland GmbH provides market research and consumer insights services for companies. The company supports clients in analyzing audiences, ideas, products, campaigns, and brands through digital research platforms, panel access, and AI-enabled methods.

RMI Analytics GmbH

Since 2020 · 1–10 empl.

RMI Analytics GmbH is a provider of market analysis, pricing data and statistical forecasting focused on barley and malt for the brewing, distilling and malting supply chain. The company publishes a subscription Insights Journal, supplies a predictive barley price model, organises industry events and maintains a recommended advisors list for consultancy services.

Evalueserve IP Consulting AG

Since 2025 · 1–10 empl.

Evalueserve IP Consulting AG provides technology-enabled services in data and analytics, insights and advisory, and intellectual property and R&D. The company supports clients in financial institutions, corporates, and professional services with analytical solutions and AI-enabled workflows.

Marcellus Capital AG

Since 2025 · 1–10 empl.

Marcellus Capital AG is part of the Marcellus Group and presents a range of financial services on its website, including structured funding, green bonds, trust and fiduciary services, corporate banking, private banking, asset management, and product distribution. The site also references an M-Gold platform and additional activities in commodity trading and executory trading.